When you list build, you need a squeeze page. What is a squeeze page? A squeeze page is a web page whose primary purpose is to compel the visitor to opt in to the list.

That is it. Nothing fancy. A squeeze page simply asks visitors to become subscribers.

So what should a squeeze page have on it?

Let’s start with what a squeeze page should NOT have on it.

A squeeze page should have no option for the visitor but to opt in. None. No links, no articles, no information, no Adsense, nothing.

How to structure your squeeze page:

1) Headline. A great squeeze page needs a great headline. This headline is probably going to be the difference between an opt in or not. You see, if the visitor likes the headline, and continues to read, it is quite likely that he or she will opt in to your web site.

2) A few bullet points about what they will receive when they opt in to your site or mailing list. The visitor is not going to opt in just because the box is there. You must give them a reason to opt in.

3) An opt in box. You should get the html code for this from your autoresponder company or service.

That is all you need for a squeeze page. You do not need any links, videos, graphics, audio–nothing more.